Author: Dane Frederiksen, used by permission Video can be an extremely effective tool to explain a complex topic. The real power of video is that it can engage several aspects of the audience’s mind at once: the senses of sight … Read More
THE VIDEO PRODUCTION PROCESS As an established industry, the stages of producing a video and the various roles and tasks which must be performed are well defined. The process is divided into pre-production, production and post-production phases. Pre-production This is … Read More
As 2011 comes to a close, many of us are reviewing our marketing plans for 2012 and asking ourselves, “What can I do differently to stand out from the competition?” VIDEO! VIDEO? Yes, video! So what can video do for … Read More
2012 is here and I think we are all more comfortable with the Mayan calendar ending in December (one of my best friend’s birthday is December 21. He sent me an email: “Celebrating your birthday- $100. Celebrating your birthday on … Read More
Continuing the saga begun earlier by Pamela Nebeker of Talkabout Production in Utah, we are actually going to break this topic into two sections: Clarity and Action. Before you take any action steps with your new video, it’s important to … Read More
At Rocky Mountain Audio Video Productions, Inc., our video studio – sound stage has many extra’s and you’ll find that our staff is knowledgeable, well seasoned, and works well with other film and video professionals. Our drive in studio has … Read More
Does your band have a demo recording you need to release on CD? Is your church having a major anniversary celebration and you’d like to offer DVDs to your members? Are you releasing new materials to affiliates or franchisees for … Read More
You’ve seen the Daily Deals, Groupon, LivingSocial and more that offer $25 worth of Film Transferred to DVD for only $12 – or less!! Others offer similar half-off deals or low-cost transfers for a rate that is too good to … Read More
How’s it going with getting clear about what to do with your video? Need a little help with that clarity? No worries, we’re here to help you along this journey. To host or not to host? Do you want to … Read More
Ah, 2012… end of the Mayan calendar, and a US election year. With all the noise, it is hard to hear the real stories! How can you overcome the clutter? VIDEO! Video helps you break through the political noise- on … Read More
Our friends at Talkabout Productions* loaned me the 12 Awesome Reasons Why You Need Professional Video on Your Website. There’s actually more than 12 awesome reasons but these 12 are the most awesome! Drives more people to your site because … Read More
Need a place to record your voice-overs, or to lay down some dialog? Our comfortable, 4-person booth allows you to lay your audio down- right to our server. Need to patch in? We have a full-featured phone bridge for long-distance … Read More
With all the marketing methods available today, B2B, B2C and everything in-between, let’s look at how YOU can use the most powerful medium available – VIDEO. Why video? Because you can use the elements of sight, sound, motion, emotion and … Read More
I have no doubt that online video marketing is where it’s at. Why is that? Studies and stats prove that video works! Forrester Research found that videos are 50 times more likely to receive an organic first page ranking than … Read More
It’s 2012 and EVERYONE has a “Year of the…” prediction. One thing is certain- it IS 2012! Another thing is certain, too. 2012 will be a year of Political Ads, from candidates, from PACs and committees and from issue groups. … Read More
It’s 2012- WOW, who would believe that?! All indicators point to economic growth in 2012: have you heard? Recovery has been going on for months now. Many companies have decide to STOP their “wait and see” attitudes, and because they … Read More
How many of you are still PLANNING for 2012? I don’t want to embarrass anyone, so I won’t throw a POLL up here – you know who you are! You may have internal projects (web videos, film transfers or digital … Read More
It has been said that a PICTURE is worth a thousand words. So what then is an online VIDEO worth? Troy Olson, Digital Advertising Manager, and Jeff Loquist, Search Marketing Manager, for ShoppersChoice.com give this idea; “Online video advertising is … Read More
The Law is not an area that comes to mind when talking about innovation, current trends and new technologies. Maybe that is because most laws have been around along time, and the usual means of defending or litigating are well-know … Read More
The year is coming to a close and you have a video project (or two?) in your “use-it-or-lose-it” budget lines. The year began with high optimism, slowed down before the end of 1Q and ground to a halt by the … Read More
Once you have outlined your ideas, your needs, your budget and your timing – you should have a better understanding of what’s involved in video production and can begin the search for a suitable video production company. There may be … Read More
We LOVE out-of-town clients. In fact, we serve dozens of you each year in our south Denver video studio. And we have time open in the next few weeks for shooting your Holiday and Year-End, Colorado-based client projects. How does … Read More
Denver is a huge Convention destination. No wonder; with skiing, over 300 days of sunshine, and an enormous convention center you will be hard-pressed to find a cooler place to convene! In fact, Denver was rated the NUMBER ONE convention … Read More
Businesses ask every day, in every posting, to LIKE US or FOLLOW US– but what we REALLY want – is your REFERRAL! As a marketing guy or a business owner I can advertise in dozens of media with one message … Read More
YouTube is the number two search engine and video gets a higher SEO ranking than other content. Wonder why? Well, Google OWNS it! Nevertheless, video brings your personality to life- right in front of your prospects. Your competitors are on … Read More
It is only the first weekend of November- and we’ve had TV and Radio campaigns pitching the Holiday Shopping Season for last weekend sales and lay-a-ways. What do you think about THAT?! On my way into the office today I … Read More
We all know the big firms- the ones that keep buying and selling each other – but what about the small to medium size agency in Denver? How many do you think are out there? Dozens- maybe hundreds or more?! … Read More
It isn’t always what someone tells you to do that is most important- sometimes it’s what we tell you NOT to do that can make or break your online video strategy! Here are four tips NOT TO DO that will … Read More
Somewhere in your house is a drawer full of videotapes — aging home movies shot with a camcorder that may not even work anymore. You have not watched these movies in years, but lately you have been thinking, “Why not … Read More
It matters not what KIND of video you are producing, or where it will end up being viewed. The three stages of video production are: • Pre-production – Planning, writing, scheduling, location scouting and all of the preparation and details … Read More
YouTube is truly a juggernaut, one that is mentioned in the same breath as Facebook and Twitter as a platform that has defined and transformed our online experience. With 500 million unique monthly users and enough content uploaded every two … Read More
Is your video simple and clean or has it taken on Spielberg-like proportions? Either way, you can still benefit from some tweaks. Making a few small changes can make a world of difference! Brand, brand and brand – ALWAYS place … Read More
Attention Denver Businesses! We heard you- and we answered… with our Small Business Video Packages. The word on the street is that most production companies (and ALL the TV stations!) do NOT make it EASY for you to produce video … Read More
So, you have a great email list of customers and prospects. You send regular newsletters and occasional specials. BUT no one seems to OPEN these email… what do you do? Use the word “video“ in your subject line… and … Read More
DID YOU KNOW… Who are you, what is your business about, what do you stand for, why should I buy from you and myriad other questions are in the minds of your web visitors? ANSWER them, with Videos! Not … Read More
DIY– do it yourself, Amateur, self-made videos: how are those working out for your website and e-commerce? Funny, clever and home made videos can be a big hit online, but from what I’ve seen, they are generally not … Read More