No matter where you live, you hear many times that it’s all about location. You can choose to have a big house with land far from the main area in the city, or a smaller apartment in the happening hot … Read More
So you click on a video, and there it is: the dreaded pre-roll. But you sit through it because in order to watch what you want, you’re forced to watch an ad. And that’s the contrast that matters: Video content … Read More
If your brand doesn’t produce product videos, start now. Consumers are watching them, viewing them, and making purchase decisions on e-commerce sites because of product videos. About 57% of consumers said that product videos make them more confident in a … Read More
The personal interview is perhaps the most powerful tool for video storytelling both online and off. Here are some ways we make your videos effective and more watchable. 1. WE Use a lavalier mic, AND a boom. We use the … Read More
With a reported 12% growth in popularity amongst B2B marketers, 2012 was a big year for online video. During that time, companies everywhere published a host of content, and tips, to help organizations develop and hone their video marketing … Read More