Let’s try a different take on this question, and cite some examples of what happens to companies that continue to market and push forward during uncertain times, vs. those that use uncertainty as an excuse to cut budgets and pull … Read More
Author: dfrederiksen Making production sound a priority… Online video for business is hot and getting hotter. Just as every company needed to roll out their first website about 10-15 years ago, video has now become accessible enough for just about … Read More
I’ll be the first to admit it. When video marketing started getting popular, I was NOT feeling it. Looking back, I can see it was because I was WAY over thinking it! (“What will I talk about?” “Don’t … Read More
Business owners– 1Q is wrapping up – how did you do? Corporate marketers– are your ready to explain your 2Q strategies for making up lost ground? Get your 2Q Planning notes in-hand and start making plans today… And when it … Read More
THE VIDEO PRODUCTION PROCESS As an established industry, the stages of producing a video and the various roles and tasks which must be performed are well defined. The process is divided into pre-production, production and post-production phases. Pre-production This is … Read More