Reposted from: Mobile Marketer – Rimma Kats Marketers in all verticals have been incorporating mobile video into their efforts. Whether the goal is to drive brand awareness or purchase intent, mobile video is on the rise and companies are increasingly … Read More
A Video Maker’s Cheat Sheet From an idea by GoAnimate Are you struggling to create your first video- or maybe to improve older videos? Here is the way Professionals approach video- and it is nothing more than you learned in … Read More
Video Marketing Video appeals to auditory and visual learners. Not everybody enjoys reading, especially on a computer screen. Readers have had years of “training” in watching television, they are exemplary viewers. Watching video online is not much of a jump. … Read More
Here is an interesting observation: I emailed several folks who posted stories about, or relating to, Kellogg’s huge success following their continued marketing during the Great Depression – to find MORE stories about other successful companies who did the same. … Read More
Author: Dane Frederiksen, used by permission Video can be an extremely effective tool to explain a complex topic. The real power of video is that it can engage several aspects of the audience’s mind at once: the senses of sight … Read More